The Use of Wargaming in Strategic Communications
Gaining momentum outside of military strategies, wargaming is swiftly becoming a popular tool for executives and strategic marketing and crisis communications. But what are the benefits? And what can organisations engaging in wargaming expect? Host, Victoria Powell, is joined by IScann Group’s Senior Advisors, Stephenie David and Tate Nurkin to discuss “wargaming” use in strategic communications. Taking a stance on the topic from different areas of focus, Tate comes to us with a long history of providing strategic thought to global militaries, defence industries and corporates throughout the globe. Tate has 22 years of experience in the design and delivery of scenario planning, wargames, and red teaming exercises. Approaching it from a commercial angle, Stephenie is a practitioner of strategic communications to the healthcare, finance, insurance and broadcasting industries, with over 20 years of proven experience in PR strategy and crisis & reputation management.